C-A-R-E

Cleaning As Ritual Experience

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How it works

En svart och grå husfasad med fönster och en liten skorsten

Tell us about your home and needs

Rengöringsmopp som rengör ett golv.

Cleaning is done based on your home’s needs

En smartphone med en kontrollampel i en pratbubbla.

Update chores anytime via Malva Lava chat

Care

infrastructure

Händer i plasthandske skurar en pelargonplanta i en skål med vatten på ett träbord, omgiven av blomblad och en blå etikett. En brun pumpflaska står bredvid.
Person som rengör ett vitt görmatta med ångrengöringsapparat. I bakgrunden står leksaker och byggnader på en hylla vid ett fönster.
En person som häller tvätt i en tvättmaskin med en basket framför.
En person planter en liten växt med röda och gröna blad i en trädgård, med trädgårdsredskap och blommor runt omkring.
Person som rör sig på ett trägolv med en borste och tvättmedel, som rengör golvet.

Aggarp, Svedala

“Kids have been sick, disinfect their room, surfaces and change the bedsheets.”

Sankt Knuts, Malmö

“Refill soap and toilet paper in the downstairs toilet.”

Östra Gravie, Vellinge

“Water indoor plants, change the soil from the bathroom monstera, soil is in the shed next to the garage”

Bara, Malmö

“Focus on the kitchen this week, especially the fridge and appliances and shared spaces, we have a party coming up”

you pay per hour, no extras

Our services are time based, which means you can use your booked time for the chores you need, whatever you need help with, with no extra charge per task.

3 care plans

Occasional care

Monthly visits

4-6 hours per visit (depending on needs and home size) hours per visit are fixed monthly


Best for: families who need only occasional help or families who have more than one home and no need as much care

Regular
care

Every other week visits

4-6 hours per visit (depending on needs and home size) hours per visit are fixed monthly


Best for: families who need help with deep cleaning but are actively involved in the care of their home day to day

Deep
care

Weekly visits

4-6 hours per visit (depending on needs and home size) hours per visit are fixed monthly


Best for: post-natal families or super busy families, families that need help with deep cleaning and many chores

hourly rate

Price per hour:
275 Kr (+ moms/after RUT)

TRAVEL FEE
Within 10 km from Svedala Centrum: 50 Kr/per cleaning
10 to 20 km/ per cleaning: 100 Kr/per cleaning
20 to 25 km per cleaning: 150 Kr/per cleaning

CLEANING SUPPLIES
Fixed rate: 75 sek/visit

 What is included?

Malva Lava chat

Cleaning products

Custom chores based on needs

Damage Insurance

Included in home cleaning

    • Vacuuming of floors and rugs

    • Deep cleaning of rugs and sofa

    • Floor mopping

    • Removing dust from surfaces, lamps, decoration

    • Tidying up

    • Making beds

    • Doing laundry

    • Cleaning sink, counter, stove, and walls

    • Cleaning surfaces and kitchen appliances

    • Emptying and disinfecting rubbish bins

    • Cleaning and disinfecting bathtubs, showers, sinks, and toilets.

    • Clean surfaces, mirrors and cabinets

types of chores

En person som häller upp tvätt i en tvättmaskin, med ett rött flätat korg i förgrunden.
Öppnad skåp i kök med matvaror och köksutrustning

“change bedsheets and do the laundry”

“organize the pantry and clean the shelves”

En toalettstol i ett badrum med en hand som håller ett bärbart vaskkorg fyllt med toalettpapper framför en fönster med guldgula gardiner.
Färgglada kläder i en tvättkorg i ett tvättstuga.

“re-stock the toilet paper in both toilets”

“fold the laundry”

the digital brain

The Malva Lava app

The Malva Lava app

En mobiltelefon med en speechbubbla och en bockmarkering, som symboliserar godkännande eller bekräftelse.

You can plan chores 24/7 for your next cleaning on our Malva Lava app. If a task cannot be completed, we will let you know, but you always pay per hour, not based on individual chores.

Values

  • Running a house involves doing invisible labor, like planning, cleaning, organizing and remembering details.

    Malva Lava believes that time spent maintaining a home has value and it translates into direct paid work, that can be quantified and streamlined.

  • Mental load (in the context for home caring) is that space in our heads used for storing a constant mental list of chores and to-dos to keep the house running and make our everyday life environment functional.

    Malva Lava builds infrastructure for care.
    Malva Lava creates a space to unload, host and outsource all those small and big tasks.
    Malva lava creates more space to think, rest, build and live.

  • In 2026, cleaning companies operate the same as before the internet.
    There’s a digital layer for booking but not for the system.

    Working conditions are outdated. Cleaners have to keep info in their heads.
    Families get a generalised cleaning, not target to their unique needs.

    Malva Lava allows families to customize what gets clean and organized and how with an an app so chores can be added 24/7.
    Malva Lava becomes the brain of the house.
    We offer memory.
    We offer shared intelligence.
    We offer to structured knowledge about your home.

  • This is a dream, a vision for when Malva Lava grows. The idea is that cleaning is skilled essential labor, yet perceived as unskilled labor with some of the lowest salaries per hour. Cleaning agencies keep big profits and cleaners go on low salaries. We want to change that.
    Cleaners create the most value for the service, so they should keep most of the profit paid by customers. It’s simple and fair.

    Because we technology and AI to give a smarter service, we also aim to streamline our services and cut down costs that we can distribute to the cleaners.

    Malva Lava aims to be the company that pays cleaners the highest hourly rate in all over Sweden.

    Profit should not concentrate at the top.
    Technology reduces admin, coordination and waste.
    That margin goes back to the people doing the work.

    Better pay.
    Better service.
    Better tech-human relations and benefits for everyone.

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